Where the AI-search-era playbook gets written down.
No 17-step guides. No regurgitated SEO. Long-form pieces grounded in what we observe across thousands of brand scans - from how AI engines decide whom to cite to why fix prompts beat advisory PDFs.
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What is AEO visibility?
The practical definition. Why the percentage-of-prompts metric beats the alternatives. The four signals that move it.
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AEO vs SEO - the actual difference
Why AEO isn't 'SEO with extra steps'. The signals are different, the playbook is different, the metrics are different.
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Will AEO replace SEO?
The opinion piece. AEO won't replace SEO - but it reshapes which parts of SEO matter, on a faster timescale than most teams are ready for.
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5 things every founder should know about AEO
Five claims, each with a paragraph of expansion + a practical example + an action you can take this week.
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The citation cluster
How answer engines learn about businesses, the checklist for earning mentions, and the tooling landscape.
How AI engines learn about your business
The pillar. Acquisition → extraction → entity resolution → citation - the pipeline that decides whether you get named, and where it drops most brands.
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How to get mentioned by AI engines
The working checklist - answerability, entity signals, third-party validation, freshness - each step with a way to verify it moved visibility.
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Surfer SEO alternatives for AI search
SERP editors score the wrong target for AI answers. The honest tool landscape, split by what you're actually optimising for.
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When something is wrong
Traffic but no AI citations?
Solid Google traffic, near-zero AEO visibility. The four diagnostic patterns and the fixes that move the needle, in priority order.
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Citation graph vs backlinks
Why backlinks are the wrong unit for AEO and how citation patterns become the new authority signal - without paying $500/mo for Ahrefs.
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How we build
Why AI fix prompts matter
Why every monitoring tool that ships advisory PDFs is solving the wrong half of the problem. The 90-second loop, in detail.
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How scoring works
Methodology: how brand-visibility, sentiment, share-of-voice, and citation-diversity scores are computed. Min-N gating, dedup keys, the lot.
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