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Messaging Audit

Confusion kills conversions. Score your page against a thousand SaaS landings.

Hero, CTAs, social proof, pricing - every element graded individually. Findings group by page element so you see all the hero issues together, all the CTA issues together. Each finding ships with an instant fix and the AI prompt to ship it.

Messaging audit screenshot
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Conversion + clarity scorecard. (Drop in a real screenshot.)
What it scores

Six elements every SaaS landing page lives or dies on

Hero

H1 specificity, sub-headline value-prop, primary CTA visibility, hero image relevance, "first impression" gut score from the LLM judge.

CTAs

Primary CTA position, copy strength, button vs link affordance, secondary CTA logic, conversion-path clarity.

Social proof

Logo strip presence + caliber, testimonials with attribution, case studies, integration count, founder/team visibility.

Pricing

Whether pricing is shown on the homepage at all, plan comparison clarity, feature labelling, FAQ depth, "what's included" specificity.

Trust + risk

Security signals, refund/cancel policy mention, customer-data handling, contact paths, founder/about page accessibility.

First impression

A 5-second LLM-judge gut read: "what does this page sell, who is it for, would I read more". The most honest score on the page.

Findings v2 schema

4-tier severity + per-element grouping + instant fixes

The audit was rebuilt this week to match the LaunchRecord-parity feedback - sharper severity scale, findings grouped by page element instead of one long flat list, an inline 'instantFix' you can ship in a minute, plus the standard paste-ready AI fix prompt for the bigger work.

Free for the first scan.

Pro tier links findings to your AEO-tracked prompts: "your hero scores 47/100 on clarity → that's why you're invisible on these 4 prompts about CRM pricing."